What does it mean to be a sustainable small business? While there are many complex answers to this question, at Ellis Rugby, we believe sustainability boils down to one word: choice.

Everyday Choices

Every day, we are faced with decisions that impact our environment. Do we choose organic cotton over conventional cotton? Do we opt for recycled boxes or the cheapest available option? Should we use biodegradable garment bags or not? What about recycled packaging tape and paper for our marketing flyers? Do we invest in LED light bulbs? Do we recycle our office waste, or simply discard it? The list of choices is extensive.

Commitment to Sustainability

At Ellis Rugby, we consistently choose the more challenging path of sourcing environmentally friendly options. This commitment is not just a statement; it is a practice displayed and referred to throughout our office environment. Our sustainability statement serves as a constant reminder of our dedication to making responsible choices.


Sustainability is a continuous journey defined by the choices we make every day. At Ellis Rugby, we are committed to making decisions that prioritize the health of our planet, even when those decisions are more difficult. By choosing sustainability, we aim to contribute positively to our environment and inspire others to do the same.



“At Ellis Rugby, we are committed to sustainability in every aspect of our operations.

Our dedication to the environment is reflected in our production of 100% cotton garments and our use of recycled packaging and office materials.

By prioritising organic cotton, we actively reduce environmental impact while ensuring the highest quality products.

Moreover, we are staunch advocates for worker welfare and uphold stringent standards for animal welfare.

Our ethos revolves around preserving the planet for future generations while delivering premium quality apparel.”