Ellis Rugby has appointed FB Distribution as exclusive Agent within the whole of France. Ellis Rugby, founder Kevin Ellis met Francis Bouchez in Paris on Tuesday last week to agree the collaboration.

Kevin Ellis, commented ‘We have been looking for the right partner to help distribute our collections in what is the perfect territory for our product range’, he continued ‘Francis and his team have a vast amount of experience, understand our brand and provide the perfect match’

A number of new collections targeting the patriotic French Rugby supporter will be developed over the coming months and these will be planned in to a twelve monthly program with Spring/Summer, Autumn/Winter and capsule ranges being developed.

Ex-Adidas, Champion USA Sales & Commercial Director and Managing Director of FB Distribution, Francis Bouchez, commented ‘I believe our sales network combined with the exceptional quality of heritage rugby garments offered by Ellis Rugby will appeal to the French market and we are really excited at the prospect of working with the brand’