Alex Murphy OBE led Warrington to their most successful season in 1973–74, with the club winning the Challenge Cup, Captain Morgan trophy, John Player trophy and Club Merit trophy.
The highlight was when as Captain/Coach Murphy playing at stand-off led Warrington to a 24-9 victory over Featherstone Rovers in the 1974 Challenge Cup Final at Wembley Stadium in front of a crowd of 77,400.